Shane Warne

The World Series of Poker Europe takes place from the 19th September - 2nd October, at The Empire Casino at Leicester Square, London, and Warne is due to begin his first day of the £10,000 Main Event at 1pm on Saturday 27th September.

Off the back of his amazing debut at the World Series of Poker main event in Las Vegas in July, where he finished in the top 15% of a field of over 7000 of the world's top players, Warne will be hoping to take that form forward into the main European event on the professional circuit.

Commenting on his latest poker challenge, Warne said, "I'm really looking forward to going to the WSOP in London and just hope I can play as well as I did in Vegas. I'm really enjoying my poker and the intensity of Vegas should hopefully stand me in great stead for London and the televised 888 Poker Open in November."

Gareth Edwards, Director for Poker Marketing for 888.com, said "Shane brings his fierce competitive nature from cricket to poker, so we expect him to put some points on the board very soon. Shane's debut at the World Series of Poker in Las Vegas was a great performance where he lasted well into day 3, so we know he has game!"

To keep fans fully up to date with his progress, Shane will be keeping a regular diary of his progress and experiences as Captain of the 888.com Poker Team. Fans can keep up to date by visiting - www.shanewarne.com

For further information, please contact Gill Carter at +00-350-49800 or newscom @ 888.com

NOTE TO EDITORS:

888.com is one of the World's leading gaming and entertainment companies. It has millions of members worldwide who enjoy its casino, bingo and poker rooms and who receive an online gaming experience like no other.

Founded in 1997 by pioneers of the online gaming industry, 888.com has developed a strong brand grown by cutting-edge marketing through offline sponsorships, poker events, online collaborations and continual upgrading of its flagship online products; 888.com Casino, Bingo and Poker.

888.com's goal is to provide quality entertainment to people who enjoy gambling, by giving them the opportunity to do so in a safe, fun, fair, regulated and secure environment. Its clients are its number one asset and it continually makes every effort to establish customer satisfaction by building relationships via service, honesty, advice and trust - with every member!

Further to the new site offerings and following significant technological investment, 888.com has recently embarked in to new on-land ventures; partnering with key brands to deliver specific propositions. 888.com has also seen the launch of mobile, in-flight, and in-hotel casino where customers can access their favourite games, not only from their computers but from mobile phones and televisions too.

Over the last 3 years, 888.com has been named Best Online Casino twice running and Best Online Operator of the Year at the eGaming Awards as well as being voted Best Online Casino at the Inside Edge Awards and most recently, being named Best Online Casino at the UK Gambling Awards.

Offline activity sits side by side the online business, complimenting 888.com's position as the leading authority in gaming entertainment.
In keeping with its world class offerings, 888.com is the main sponsor of Sevilla FC. Through its relationship with the world of snooker, 888.com also has individual associations with two of the top snooker talents in the world; Ronnie O'Sullivan and 888.com World Champion John Higgins.

More recently, 888.com announced the signing of Australian cricketing legend Shane Warne as one of its poker ambassadors. One of the world's most iconic sporting figures, Shane will Captain the '888.com Poker Team' in a number of leading international poker tournaments around the world, including the 2008 World Series of Poker in July and 888 Open in October.